Shoe Zone Sale Dates 2024 (UK)

Shoe Zone ( is the UK's leading retailer of value footwear, with over 500 stores nationwide and a thriving online store. Founded in Leicester in 1980, Shoe Zone has become a staple on Britain's high streets, thanks to its commitment to offering a wide range of stylish and affordable shoes for the whole family.

With new products arriving in stores every week, Shoe Zone prides itself on staying on top of the latest trends while maintaining budget-friendly prices. Whether you're looking for school shoes, trainers, boots, sandals or slippers, Shoe Zone aims to cater to all tastes and seasons.

The company is well-loved for its regular sales events offering even lower prices on big name brands. Shoe Zone also offers perks like free click & collect to over 7,000 locations nationwide, free home delivery and free returns to stores, making shopping easy and convenient.

Shoe Zone Sale Dates in 2024

Sale EventEstimated DateDescription
Winter Sale26th Dec year – 31st JanUp to 50% off hundreds of styles. The biggest sale of the year with the widest range of products discounted.
Valentine's Day Sale1st Feb – 14th FebRomantic styles for him & her up to 30% off.
Easter Sale28th Mar – 13th AprSpring/summer products up to 40% off.
Summer Sale15th Jul – 31st AugWarm weather footwear like sandals and canvas shoes up to 60% off.
Back to School Sale1st Aug – 15th SeptKids' school shoes from £6.99 and offers across children's range.
Black Friday Sale27th NovDoorbuster deals launch online at midnight. Up to 70% off select items.
Christmas Sale1st Dec – 24th DecFestive slippers, boots, shoes and accessories up to 45% off.
Chunky Sandal Sale1st Jun – 30th JunChunky sandals for women and men up to 40% off.

Popular Sale Events at Shoe Zone

Winter Sale

The Shoe Zone Winter Sale is the biggest clearance event of the year, with savings on top brands of up to 50%. Launching on December 26th and running into late January, it spans across every footwear category from boots to trainers, heels to school shoes.

With hundreds of styles discounted, it is hugely popular for those seeking post-Christmas deals. The extensive range means big bargains whether you need practical shoes like winter boots or new slippers, or simply want to treat yourself to some stylish heels at a fraction of the price. It's the perfect chance for shoppers to stock up on footwear at exceptional value.

Back to School Sale

As parents gear up for the costly preparation of a new school year, Shoe Zone's Back to School sale is hugely helpful in keeping uniform costs low. Launching in early August and running through mid September, a wide selection of school shoes for boys and girls are offered at just £6.99 a pair.

With styles from brands like Kickers and Skechers included, it makes buying essential footwear for growing children more affordable. There are also great deals across the kids section on casual shoes, wellies and trainers during this sale event.

Black Friday Sale

Shoe Zone pulls out all the stops for Black Friday weekend, with ‘doorbuster' deals launching online at midnight on Friday offering up to 70% off selected lines. These limited quantity flash sales often sell out fast.

Throughout the sale which runs across the weekend both online and in stores there are big savings on a variety of footwear. Popular deals include 2 pairs for £15 on adult styles and £10 kids' boots. With so many bargains to be had, the Shoe Zone Black Friday sale draws in high customer numbers ready to grab top brands at exceptional value.

Other Discount Offers

In addition to its major seasonal sales, Shoe Zone provides year-round savings in the form of:

  • Newsletter vouchers – Signing up to marketing emails nets exclusive codes for 10-20% off certain product lines.
  • Student discount – 10% off full-priced items with a valid student ID. Simply show in store or use code at online checkout.
  • Clearance outlet – Heavily reduced prices on discontinued and end-of-line stock, with new lines added frequently.
  • Multibuys – ‘2 for £X' deals across selected adult and kids' products, offering big savings when purchasing more than one.

Shoe Zone's Product Range

With over 20,000 pairs of shoes available across its 500+ stores and website, Shoe Zone stocks an unrivalled variety catering to all tastes and budgets.

The extensive range covers all bases from essential kids' school shoes to latest fashion trends, everyday wardrobe staples to statement styles. In addition to its own core Shoe Zone collection which includes many unique designs, the company offers branded footwear from names like Heavenly Feet, Lotus, Skechers, Kickers, Frank Wright and more.

There is an emphasis on choice, with a vast selection available in fittings from toddler to men's size 14 (EU size 49). Width fittings up to extra wide are stocked across women's and kids' products.

Stand out categories include:

  • Women's boots – From Chelsea to biker styles, with a wide calf fitting range.
  • Men's shoes – Quality leather styles including brogues, loafers and lace-ups.
  • Girls' school shoes – On-trend designs from top brands at just £6.99 a pair.
  • Wellies – Fun prints and colours for the whole family.
  • Slippers – Luxury shearling, moccasin and bootie styles.

This broad range ensures Shoe Zone provides for all footwear needs, while still maintaining excellent value through competitive pricing, regular discounts and sales.

Shopping at Shoe Zone

Shoe Zone aims to make the shopping experience seamless through its convenient omnichannel offering:

  • There are over 500 Shoe Zone stores located nationwide, primarily on high streets making them easily accessible. Browsing the extensive ranges allows customers to get hands-on with products and try for size and fit. Expert assistants are on hand with measuring and shoe fitting guidance.
  • The user-friendly website at allows browsing by category with handy filtering tools, alongside promotions and new arrivals. Registering an online account enables easier checkout, order tracking and access to digital receipts and invoices.

Purchases can be easily returned free to any UK store within 12 months. Click & Collect is available from over 7,000 local collect points nationwide with no additional cost, while standard home delivery is also free.

Checkout is simple with options including major credit cards, PayPal and Klarna financing. Student and military discounts of 10% are valid on the website with valid ID shown.

About Shoe Zone

Originally named as Stylo Matchmakers, Shoe Zone was founded in 1980 by brothers Norman, Harvey and Victor Cohen. They opened the very first store in Dr Martens' hometown of Wollaston, Northamptonshire. By buying factory seconds and surplus stock, Norman Cohen was able to retail quality leather shoes at bargain prices by cutting out the middleman costs. This discount outlet model proved hugely successful, leading to expansion with 18 stores trading under the name Northern Shoes by 1985.

The Shoe Zone fascia first emerged in the 1990s, as the business grew rapidly to acquire other footwear chains including Outlet, Choice Shoes and Stead & Simpson. Large out-of-town outlets with dedicated parking cemented Shoe Zone as a shopping destination for price-conscious families. At its peak in the early 2000s, there were over 500 UK stores and a thriving wholesale division exporting British shoes worldwide.

By sticking to its founding principles of selling top quality shoes at the lowest feasible prices, Shoe Zone retains its appeal across generations. With expertise in understanding and catering to its core customer base, Britain's best-loved shoe shop chain looks set to thrive on the high street for years to come.

Related Posts